Baked - Medium Tan/Warm Yellow Undertones
Baked - Medium Tan/Warm Yellow Undertones
Baked - Medium Tan/Warm Yellow Undertones

Baked - Medium Tan/Warm Yellow Undertones

Regular price $21.00 Save $-21.00
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Treat your skin with our True Intentions Hydrating Foundation.

Why it’s the one:

-Hydrating formula nourishes and protects skin
-Calendula & Cornflower Extracts have antibacterial properties to treat and prevent eczema and acne
-Chamomile Extracts act as an anti-irritant and soothe the skin
-Contains Kaolin (French Clay) which keeps oil at bay.
-Sheer to medium coverage
-Sweat and transfer-proof, will not clog pores

100% cruelty-free, vegan, and never contains paraben, talc, sulfate, phthalates, or synthetic dyes and fragrances

How to use:

Apply after True Intentions Bronzing Primer. For sheer coverage, apply with hands. For buildable, medium coverage, apply with brush or sponge.

Create your own BB Cream by mixing with our True Intentions Bronzing Primer.


30 ml/ 1 fl oz. 

Aqua (water), c12-15 alkyl benzoate, propylene glycol monostearate, stearic acid, calendula officinalis (calendula) flower extract, anthemis nobilis (chamomile) flower extract, tillia cordata (linden) flower extract, centaurea cyanus (cornflower) extract, chamomilla recutita (matricaria) flower extract, hypericum perforatum (st. John's wort) extract, steareth-2, kaolin, cetyl esters, magnesium aluminum silicate, carboxymethylcellulose, peg 10 soy bean (glycine soja) sterol, caprylyl glycol, stearyl alcohol, lecithin, sorbitan laurate, camellia sinensis (green tea) leaf extract, propylene glycol stearate, propylene glycol laurate, tocopherol (vitamin e), disodium edta, citric acid, xanthan gum, decyl alcohol, titanium dioxide (ci 77891), iron oxides (ci 77491/ci 77492/ci77499)


Our founder came across Calendula Flower when looking for natural treatments for her eczema and acne. It’s extracted from marigold flowers (Calendula officinalis). Calendula extract has antifungal, anti-inflammatory, and antibacterial properties that make it useful in healing acne and soothing eczema. You can find Calendula Flower used in our True Intentions Hydrating Foundation.


Cornflower has natural anti-inflammatory properties which help to soothe sensitive skin. Cornflower is both a skin soother and skin conditioner. Like Calendula Flower, it is also has antibacterial, antiseptic and astringent properties. You can find Cornflower Extract used in our True Intentions Hydrating Foundation.


Chamomile Extract contains anti-inflammatory and antioxidant properties that help soothe the skin, reducing redness and blemishes. It can even relieve skin irritations like eczema, psoriasis, and rosacea. You can find Chamomile Extract used in our True Intentions Hydrating Foundation.


French Clay(Kaolin)  is a naturally occurring clay mineral used for its absorbent properties. It controls shine and oil production without clogging pores. Kaolin also goes to work on acne and breakout-prone skin by improving the skin’s balance and decreasing levels of pore-clogging oils, dirt and toxins. Majority of foundations and powders can prompt the skin to produce more oil but kaolin helps to keep oil at bay and leaves skin looking fresh. You can find French Clay used in our True Intentions Hydrating Foundation.


Vitamin E is great at nourishing and protecting your skin. Vitamin E fights off free radicals on the skin, which are a result of daily environmental stressors like unprotected sun exposure and air pollution. You can find Vitamin E used in our True Intentions Hydrating Foundation, True Intentions Bronzing Primer, and Bali Full Body Glow.


Argan Oil is a classic beauty secret to hydrate and soften your skin. It's full of omega fatty acids, vitamin E, and linoleic acids, all of which work to lightly moisturize your skin, soften dry patches, and even reduce acne. You can find Argan Oil used in our Bali Full Body Glow.

Customer Reviews

Based on 7 reviews
Great Foundation!

I ordered Baked after reading through reviews (I am also a Golden Tan in Hourglass) and the shade matched well! I infused the foundation with the bali glow to finish the look.

I have eczema and my skin is very sensitive when I apply anything, this foundation was a welcome relief.

Baked foundation sample

First of all, I ordered this around August 24th. Within the week I received an email that my item had shipped. It was not. It wasn't until late September that I received an email correcting the mistake of shipment and stating it was finally being shipped. I received the item, which was $2 shipping so around $5, last weekend of September. First, the packaging was eco friendly but when I opened it, all kinds of stuff (recycled paper stuffing stuff or something) flew out. My puppy pitbull was next to me so I had to act quick so she wouldn't eat it. The sample size was expected. However, when I finally opened it, it wasn't even half way full. I was so disappointed. But then I put it on my face and everything changed for me. I was like, I take it all back, the whole experience. This is amazing foundation. It has this glowing effect/affect (). I look good omg. So that's why it gets 4 out of 5 stars. I'll actually give this foundation and company a try.

Lightweight, smooth formula

I like to give credit where it's due, so I wanted to say I first found this brand from GlamGirlChelsea on YouTube. She did a really thorough, excellent review on this foundation and when I found out they also offered samples I knew that I wanted to try it.

I was torn between Baked and Rio (and would probably mix in Rio if I had been doing my normal summer tanning) but currently Baked is the perfect shade for me.

The foundation itself is excellent. I haven't been wearing it for a full month yet but I can say that it gives as a nice, natural finish. Not too dewy or matte, and it settles on the skin nicely. It does dry down quick so my preferred application is to pump onto my finger, dab, and blend quickly with a brush. After rubbing in circular motions for a few seconds it removes any potential streakiness and gives me an even coverage. It lasts all day, and has paired well with my powder and cream products and goes well on top of my favorite sunscreen. It's hard to describe but this foundation just settles nicely into the skin. It feels lightweight but provides enough coverage over red spots, dark circles, etc. As someone who has combo-oily skin but prefers a soft, natural foundation this has been a wonderful product and I'm so glad I found this brand.


I love this foundation! I find that I'm between Rio and Baked as Rio is just a bit too dark/warm, and baked alone is just a tad too light/neutral. I think it work as the only foundation shade if I were to contour, bronze etc. but I'm more than happy to buy two shades because the formula is amazing! It's totally non-irritating and applies like a dream. I'm a make-up novice and have pretty much only used Nars tinted moisturizer consistently before this. This makes me look like I know what I'm doing, the finish is just THAT gorgeous. And so easy to blend. I've used it with and without primer (Range Beauty's True Intentions Hydrating Bronzing Primer), with my hands and with a damp sponge, with and without powder over it and it performs under all of those conditions. It doesn't look cake-y or feel heavy over my spf. I find it to be pretty long lasting and wears gracefully (doesn't look dry or greasy or streaky etc. as the day goes on) without touch ups. There's no noticeable scent and I love that it is fragrance-free and clean. I also love the glass bottle and minimal plastic packaging. Thank you Alicia! I appreciate this thoughtful, high quality formulation and for you coming through for the forgotten shades.
I would love to see swatches and reference photos here on the site. I kept going back and forth between the site and instagram to figure out which samples to get. But I will definitely be back for more!


I ordered baked foundation and it felt very nice however I think maybe because I already have oily skin it made me really shiny really fast. I really wanted to like this foundation. Maybe it's more of a winter foundation instead of summer.